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<title>Strengths of social media for communicating projects</title>
<description>Social media has fundamentally changed the way people communicate in their personal lives and while at work. Many project teams are now using these apps to engage audiences though conversations, shari</description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=113</link>
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<title>Creating a Precis to structure online, print and speech content</title>
<description>A pr&amp;eacute;cis is a briefing document for writers and the people they are interviewing. It is usually created by the person with editorial responsibility for content.  They are very useful for thin</description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=112</link>
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<title>Allocating responsibility for communication activities</title>
<description>&amp;nbsp;For most project teams running communication activities is an extra responsibility. Here are some tips to help you share this responsibility more evenly among team members. &amp;nbsp; They will he</description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=109</link>
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<title>Communication channels that will work for your project</title>
<description>There are a wide range of communications channels that we could use for our projects.&amp;nbsp; Here are some tips to help you work out which are best for your audiences. &amp;nbsp; Communication channels c</description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=108</link>
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<title>Why have themes for your project</title>
<description>Themes help create clarity, consistency and structure in communication activities.&amp;nbsp; &amp;nbsp; They also act as a guide for team members, sponsors and key executives whose involvement and commitmen</description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=107</link>
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<title>How to align your project with your corporate culture</title>
<description>Project communication activities should support your organisation&amp;rsquo;s corporate communication guidelines &amp;ndash; they are one of the key ways a company creates an internal culture. If they are no</description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=106</link>
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<title>Understanding who your key audiences are</title>
<description>When we communicate our project we should not send the same information and the same amount of data to everyone.&amp;nbsp; &amp;nbsp; Some people will be more interested in your project and others will have</description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=105</link>
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<title>Diagnosing current communication activities </title>
<description>Stock takes are always worthwhile no matter where we are in the lifecycle of our project.&amp;nbsp; Effectively when we do a stock take we dig a deep hole and look at what we are doing as well as how our</description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=104</link>
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<title>Why sponsors get involved</title>
<description>Sponsors get involved and stay involved in projects for a variety of reasons. If we can understand our sponsors&amp;rsquo; underlying motivations we have more chance of keeping them actively involved and </description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=102</link>
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<title>Why businesses invest in projects</title>
<description>When organisations introduce projects they do so for commercial reasons, not because they want the latest system or technology.  In starting projects executives are often committing their company to </description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=101</link>
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<title>How have we got here?</title>
<description>Stocktakes are always worthwhile no matter where we are in the lifecycle of our project. Effectively we dig a deep hole and look at what we are doing and how our audiences feel. Our aim is to answer </description>
<link>http://www.sweeneycomms.com/blog.asp?blogid=100</link>
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<title>Helping new leaders improve their communication abilities</title>
<description>Leaders are leaders because they have followers! We become leaders when others are willing to follow us - we can&amp;rsquo;t force people to follow us; it is always their free choice! The conundrum for p</description>
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